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Rainbow Laces campaign

Best prectices

Level: Deployed
Reference: Stonewall FC
Year: annually

Rainbow laces campaign is held annualy in November.
Main goal is to promote equal and safe environment for LGBT football players.

 

TARGET GROUPS

Football players, sport clubs and general audience.

 

MAIN RESULTS

Nationwide support of clubs, players etc thourgh wearing rainbow laces. Exposure through #rainbowlaces.
Very good PR and visibility nationwide. The rainbow laces campaign is an annual campaign in November and is gaining each year more visibility and support.

 

FUNDING TOOLS/CROWFUNDING

Sponsorship/ donations.


External links

http://www.stonewall.org.uk/our-work/campaigns/rainbow-laces


Tags

Football Gender Equality



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